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The 5 Levels of CRO - Digital Experimentation Maturity Model
September 9, 2020
The Five Levels of Conversion Rate Optimization (CRO)

Five core tactics that help define the experimentation (CRO) maturity roadmap, plus some real-life examples of winning tests from current and previous clients...

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August 25, 2020
Insights Into the UX Solutions Ecosystem

We came across the 2020 UX Research Tools Map created by User Interviews, and in this blog post we provide some perspective on and offer up insights into the burgeoning UX MarTech arena.

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August 11, 2020
Wireframes & Prototypes: What are they, how do we use them and when?

We discuss when to use Wireframes and Prototypes, the benefits they serve and their limitations (plus helpful tips along the way).

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Is Poor UX Hurting Your Website's SEO Google Ranking?
July 23, 2020
Is Poor UX Hurting Your Website's SEO Google Rankings?

Google is telling us all to pay attention to UX in a big way. Check out the recent announcements from the search engine giant that will impact not only UX, but SEO as well.

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Failure: The Second Best F-Word in User Experience
July 9, 2020
Failure: The Second Best F-Word 

CXperts' constructive take on failure as it pertains to website experimentation, CRO, UX Design, Statistics and a few of the more personal aspects of life.

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UX Optimization + Digital Roadmap for Nonprofits, NPOs | CXperts
June 16, 2020
CXperts Announces UX Program for Nonprofit Organizations

CXperts seeks to engage with nonprofits that find themselves in need of online UX consulting to improve their website user experience (UX) to better serve their audiences and their missions.

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Frustration & Delight in Online Shopping UX - Survey Results
June 2, 2020
Shoppers’ Delight… And Customer Frustration

Read what consumers had to say about their most delightful and most frustrating experiences when making digital purchases...

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Online Shopping Behavior Survey: Males, Millennials & Wealthy
May 20, 2020
What Males, Millennials, Wealthy Shoppers Look for Online: Survey Results

CXperts conducted a study of online shopping behaviors and preferences to help DX professionals can create better online shopping experiences for their customers. Read part one of the results.

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Call Tracking & UX Optimization? Yep. CXperts & Delacon Partner
May 14, 2020
CXperts & Delacon Move to Include Voice Calls in CX Optimization

CXperts have partnered with call tracking software solution, Delacon, to support customers and brands when the customer journey makes its way offline and onto the phone.

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Learn 5 Reasons A/B Testing for CRO Won’t Work For You | CXperts
May 7, 2020
Five Reasons A/B Testing Won’t Work

For some businesses, we encourage them NOT to conduct A/B Testing on their websites. Find out when and why...

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