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Our Why

CXperts was founded on a few key principles:

1

Your customers are our customers.

Despite the internet’s increasing utility for everything people do - from filing taxes to ordering pizza - the experiences people encounter on the web vary widely in quality, usefulness, and sentiment. This variance plays a big role in whether or not consumers and organizations achieve their goals, build trust, and reap return on their investments of time and money online. With an increasing need for measurable results from digital budgets and experiences, we ensure your customers get a better version of your brand online.

2

Do a thing and do it well.

CXperts’ founders spent decades working at and leading several digital agencies and the diverse constellation of services they provide. We value this experience and have learned a lot. One of the lessons is the inherent compromise of the “full-service digital agency” model. Can an agency truly be expert-level at so many services? Instead, we decided what matters most and narrowed our services to the critical nexus point of consumer experience (CX) with your brand.

Paid media, SEO, creative, development and the rest are all very important, but to be experts in CX, we swim in our lane. To provide you with digital services outside of CX, we have built a strong collaboration model with trusted and respected providers of a full array of digital services. These technology and service collaborations allow us to provide exceptional consultative services to you, the client - without having to “fake it ‘til we make it” on your dime.

3

Make the world better.

As a Public Benefit Corporation, CXperts has aligned itself with a growing list of businesses seeking to make a real and positive impact in our world. The global challenges facing people today are, suffice it to say, big and scary. We believe that the ingenuity and innovation of businesses and institutions will be a driving force to meet these challenges. Whether it relates to environmental sustainability, access to culture and education, or the broader adoption of a circular economy, CXperts seeks to engage with companies looking to do good. In helping these organizations improve interactions with their customers, we help them grow and achieve their respective, value-creating missions.

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